The issue I have always had with using Facebook for business is its lack of customization. There is an overall “sameness” to the pages. Branding elements, product info, news and customer interactions all get pretty much the same treatment as vacation pictures and the ubiquitous adorable kitty videos. Ironically, Facebook … More »
Lately, I’ve heard a number of clients lament that they’ve just gotten the hang of the Facebook, Twitter, YouTube axis and now here comes Google + ! Do we really need another Social Media Platform? Well, after wrangling an invite, spending some time on the site and reading the reviews, … More »
Many people find Social Media somewhat overwhelming, they just don’t know where to start. One strategy is to start by participating on one platform, get comfortable and then as you gain confidence, add other platforms one at a time. Twitter is a good place to start. In order to demonstrate … More »
Social Media has moved out of it’s embryonic stage to be regular part of cyber-life. Now that’s it been around for a while, the “rules of the road’ are becoming clear and we can begin to formulate a set guidelines for getting the most out of these experiences. Pick Your … More »