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Williamstown Film Fest: Indie Films in the Berkshires

The Williamstown Film Festival takes place each fall and features some of the best indie films in the country.

Results: Generated a 20% increase in attendance.

Highlights:
• The marketing campaign was centered on the films and fil mmakers.
• Social Media and e-mail marketing were used to maintain and build interest in between festivals, providing attendees with updates and "behind the scenes" information.
• The redesigned website was developed in WordPress to facilitate content creation and contained the festival schedule, photos, trailers and video clips.
• Online ticketing was provided by a third party vendor that we integrated into the site

 



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